INNOVATION DRIVEN SINCE 1844

In anticipation of our 175^th anniversary, we at Schrader will be taking some time to appreciate our loyal customers, who year after year, continue to position us as the leading global manufacturer of tire pressure monitoring systems (TPMS). Schrader has delivered revolutionary solutions that protect and perform for the past 174 years, and without our strong customer relationships, we wouldn’t have moved past our humble beginnings. 

Schrader’s history goes back to 1844, when a German immigrant, August Schrader, opened a small shop making rubber products in lower Manhattan, NY. A few decades later, August Schrader’s son, George Schrader, took over the business and began developing tire valves. Later, he introduced the patented automotive pneumatic tire valve that is still used on most vehicles today. This was the first of many patents for the Schrader brand.

Over the last 174 years, Schrader has developed and introduced a variety of patented valve assemblies and gauges. Fast-forward to the 1980s, and Schrader’s early devotion to meet and forecast the needs of the automotive industry then resulted in pioneering TPMS. In 1997, Schrader first equipped the Chevrolet® C5 Corvette with TPMS. Now, TPMS is a regulated safety feature on all cars and light trucks sold in the United States, Europe and will soon be mandated in China beginning in 2019. Today, Schrader’s direct TPMS technology can be found in over 54% of global OEM vehicle platforms.

Many elements can be attributed to becoming a leading supplier who starts from scratch and builds a steady reputation for service, quality and trust that has lasted for 174 years: adaptability, innovation, dedication to quality, regular evaluation. Perhaps the most important is the relationships that we develop daily with our customers. 

We are dedicated, not only to building strong, lasting relationships that our customers trust and have grown to rely on, but we are also dedicated to meeting their challenges and supporting their goals. We want to help them be successful with TPMS, and support them however we can. Our training, marketing, and category management helps to ensure their success. We invest heavily in our customers, because it is our customers who are responsible for making Schrader the TPMS market leader. 

Throughout the coming year, we will be showing gratitude to our customers by nodding to our past with historical Schrader moments and content. With plans to continue to pave the path for TPMS excellence and innovation, customers can continue to count on Schrader to bring them the latest and greatest in TPMS technology, training and support. In looking back 174 years to our beginning, Schrader looks forward to another year of progress and leadership.