Schrader's new sustainable marketing practices will help the company reduce waste and improve its environmental impact. The company will significantly reduce the use and distribution of printed materials, as well as cease distribution of perishable freebies, offering products manufactured from renewable resources or recyclable materials.

Schrader, the automotive aftermarket brand of Sensata Technologies, today announced the launch of its new heavy-duty TPMS sensor for IVECO Trucks. The new OE replacement sensor accurately measures tire pressure and temperature, setting a new standard for precision and reliability. 

Schrader is the largest original equipment (OE) TPMS supplier, equipping over 50% of vehicles globally. With our extensive global OEM presence, we ensure that our TPMS sensors meet the highest standards of OE quality and performance. We are constantly growing our EZ-sensor® family of products portfolio to cover the latest vehicle applications, and are pleased to announce the launch of below new applications: